Marketing with heart, strategy, and purpose
We help clinics grow through thoughtful, human-centred marketing built on real understanding, not noise.
for Melbourne health clinics that care about their patients and their community.
Why Your Business Needs Story-Driven Marketing
Human Connection
People connect with stories, not sales pitches. We help you share yours authentically.
Brand Trust
When your audience sees themselves in your story, they believe in your brand.
Lasting Growth
Story-driven strategies create loyal customers who keep coming back.
About Kuro Marketing
Marketing with heart, clarity, and real understanding.
Kuro was created in response to a problem we kept seeing – noisy tactics, copy-paste strategies, and marketing that treats people like numbers instead of humans.
We believe great marketing begins with listening. With empathy. With understanding the people your clinic serves – their worries, their hopes, their reasons for choosing you.
Our work is grounded in strategy, integrity, and purpose.
No gimmicks. No shortcuts. Just thoughtful marketing that earns trust and builds lasting patient relationships.
Founder – Christina Nguyen BBus(Marketing), MBA Melbourne Business School
About Christina
I’ve spent more than seven years working in med-tech and healthcare marketing, across strategy, brand, and execution. My background – including an MBA from Melbourne Business School – helps me combine big-picture thinking with hands-on, practical action.
I started Kuro because I wanted to help clinics tell their story with honesty, care, and confidence – so patients don’t just find you, they feel connected to you.
Our Core Values
Genuine. We communicate with honesty, empathy, and respect.
Human-first. Every decision begins with understanding people.
Purpose-driven. Strategy matters only when it serves the right outcome.
Story-led. Your clinic has a story worth telling – we help you tell it well.
Long-term thinking. We build growth that lasts, not quick wins that fade.
How we help Melbourne clinics
We partner with small to mid-sized clinics who want marketing that feels thoughtful, ethical, and meaningful – not transactional.
Every engagement begins with understanding your story, your patients, and your goals. From there, we shape a strategy – and then help you bring it to life.
Strategy & Positioning
We clarify what your clinic stands for, who you serve, and why patients choose you – so your message feels authentic, clear, and confident.
Marketing Planning & Execution
We design practical roadmaps and campaigns that align with your values and business goals – and we help you execute them properly.
Content & Patient Communication
We craft meaningful, empathetic messaging that builds trust and strengthens patient relationships across your digital channels.
Brand & Story Development
We help you define your voice, express your values, and communicate your story in a way that feels real and human.
We don’t sell templates or generic packages.
Every clinic is different – so every strategy is created with care.
